Meet the Founder: Alli MacCarroll

Alli MacCarroll is the founder and driving force behind a leading social media management and digital marketing agency, dedicated to helping law firms, judicial candidates, and chiropractic practices build strong, recognizable brands.

With over 18 years in the legal industry and nine years running a successful agency, Alli brings a deep understanding of the challenges attorneys and medical professionals face in digital marketing. Her background in law provides a competitive edge in crafting strategic, Florida Bar-compliant marketing campaigns that drive engagement and build trust.

Alli’s expertise extends beyond law firm marketing—she has successfully managed digital campaigns for judges seeking re-election and attorneys running for judicial seats, ensuring compliance while maximizing visibility and voter outreach.

She is also a Continuing Legal Education (CLE) provider, offering ethics-focused marketing training for attorneys to help them navigate Florida Bar advertising regulations while growing their practice.

To stay at the forefront of legal marketing trends and strategies, Alli and her team attend seminars and conferences across the country, continuously refining their approach to help law firms thrive in an evolving digital landscape.

Her commitment to continuous education and industry trends ensures that clients benefit from the latest in social media strategy, content creation, and lead generation. Under Alli’s leadership, the agency has successfully elevated the digital presence of numerous law firms, judicial candidates, and medical professionals across Florida.